Discovering the Best Data Collection Tool: Typeform vs SparkToro

Discovering the Best Data Collection Tool: Typeform vs SparkToro
Tunica Tech

Tunica Tech

4 min read

May 15

Typeform vs SparkToro

When it comes to forms and surveys, two names stand out in the market: Typeform and SparkToro. Both offer intuitive and powerful tools for collecting data and feedback from customers, clients, and employees. In this article, we'll compare the features, pricing, and target audience of these two popular platforms to help you decide which one is the right fit for your needs.


Both Typeform and SparkToro offer a wide range of features to create and analyze forms and surveys. Let's take a closer look at what each platform has to offer.

Typeform Features

  • Intuitive drag-and-drop form builder with customizable templates
  • Various question types including multiple choice, ratings, and open-ended questions
  • Advanced logic and branching options to create personalized forms
  • Real-time data analysis and reporting
  • In-depth customization for branding and design
  • Integration with popular tools such as Mailchimp, Zendesk, and Google Analytics
  • Mobile compatibility for form completion on all devices

SparkToro Features

  • Simple interface for creating surveys
  • Customizable templates with pre-written questions for various industries and use cases
  • Ability to collect responses through social media channels and email
  • Automatic data analysis and visualization of results
  • Integration with Google Analytics for tracking survey engagement

Overall, both platforms offer powerful and user-friendly features, with Typeform having a slight edge in terms of customization and integration options.


Pricing is an important factor to consider when choosing between Typeform and SparkToro. Let's take a closer look at the plans and pricing options offered by both platforms.

Typeform Pricing

  • Basic: Free forever with limited features and 100 responses per month
  • Plus: $35 per month (billed annually) with advanced features and 1000 responses per month
  • Business: $70 per month (billed annually) with team collaboration and unlimited responses
  • PRO: Custom pricing with advanced features for large teams and corporations

SparkToro Pricing

  • Basic: Free for up to 25 responses
  • Standard: $34 per month with up to 500 responses
  • Pro: $99 per month with up to 2500 responses
  • Custom: Contact SparkToro for a custom quote for larger plans

Overall, Typeform offers more pricing options and flexibility, including a free plan, while SparkToro's plans are all paid but offer more responses per month at each tier. The right choice will depend on your specific needs and budget.

Target Audience

Both Typeform and SparkToro are targeted towards businesses and teams looking to conduct forms and surveys for a variety of purposes. However, each platform caters to a slightly different audience.

Typeform is ideal for businesses of all sizes, from startups to large corporations, looking for a customizable and powerful form builder with advanced features and integration options. It is also a great option for individuals and organizations looking for a simple and user-friendly solution for creating surveys and forms.

On the other hand, SparkToro is geared towards businesses, specifically in the marketing industry, looking for a quick and easy way to gather insights and data from their target audience. Its pre-written questions and social media integration make it a great option for conducting research and gathering feedback from customers and potential clients.

Overall, both platforms have a broad target audience, but Typeform's customization and advanced features make it a better fit for a wider range of business needs.


In conclusion, Typeform and SparkToro are both top contenders in the form and survey market, offering powerful and user-friendly solutions for collecting data and feedback. While Typeform offers more customization and integration options, SparkToro caters to a specific audience in the marketing industry. When making a decision, consider your specific needs and budget to choose the platform that best fits your requirements.

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